What are the Top 8 Search Engine Optimization (SEO) Techniques in 2021? Brand Story 19 Jul 2021, 14:59 GMT+10 Search Engine Optimization (SEO) is depicted as a technique or strategy that includes utilizing specific keywords, making a decent user experience, or building joins that can assist your website with ranking at the top of the Search Engine Result Page. Some top techniques of SEO that you can use for your business today are given below. 1. Optimize the Website According to Google RankBrain Google RankBrain is the principal AI algorithm that measures how users associate on the primary page of the Google search result. It is one of the significant factors in the Google search engine rankings. With this algorithm, Google attempts to see if you're making the user cheerful or not. Thus, you must optimize your site as indicated by the RankBrain algorithm. Things being what they are, the inquiry is how you can optimize your site as indicated by RankBrain? There are two basic and easy ways that can work for you. The first is expanding organic click-through rate (CTR), and the other is improving your site bounce rate.