Source: iMore Part of why the Switch is so popular in 2020 must be contributed to the success of Animal Crossing: New Horizons. At the beginning of the pandemic hitting the U.S., it wasn't just toilet paper and Clorox wipes that disappeared from store shelves, but also Nintendo Switch, Xbox and PlayStation consoles as well. You might have experienced first hand how hard it was to find a Switch in stock and selling at its normal price this year. People knew they were going to be stuck inside and immediately tried to find ways to entertain themselves or tried to give their cooped up kids something to do. This expanded the video game consumer base from its dedicated audience as many more people sought an escape.