May 2021 WhatTheyThink | Wide-Format & Signage is the resource for the Sign, Visual, Graphic Arts and Commercial Printing Industries. Since 1993, this publication has focused on Reprographics, Architectural & Engineering and Wide-Format Printing. Formerly Modern Reprographics, the publication was renamed Wide-Format & Signage to better reflect the changes in the market. Content focuses on improving efficiency and increasing sales and profits. Industry experts share their ideas and technical knowledge on ways to improve operations. The market audience includes management, production operations, sales & marketing, design and other industry personnel working with Commercial, Digital, Sign, Textile, In-Plant, Banner, Wide- and Grand-Format Printers, Publishing, Outdoor advertising, Print Brokers, Buyers and Suppliers.