WWE's SummerSlam pulls in $7M in sponsorship revenue, up 23%

WWE’s sponsorship revenue for SummerSlam rose 23% from a year ago to $7 million, the most for any event outside of WrestleMania. The Saturday event in Detroit also brought in huge merchandise sales, up 60% from a record set in 2021. It was the best performance in company history for any premium live event outside…

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