Yuvarathnaa OTT Rights Cost Amazon Prime More Than KGF Digit

Yuvarathnaa OTT Rights Cost Amazon Prime More Than KGF Digital Rights


Yuvarathnaa OTT Rights Cost Amazon Prime More Than KGF Digital Rights
Apr 11, 2021, 17:02 IST
Covid second wave has hit the movie business is also posing a major threat to the profits of the movies which have been released during this period. Since most of the films hit the OTT platform after the release irrespective of how much they earn at the box office, the latest news is that Puneeth Rajkumar-starrer Yuvarathnaa also went the OTT way and the rights had cost Amazon Prime more than that of  KGF digital rights!
Yuvarathnaa opened to fantastic openings on April 1. However, within a week, the Karnataka State government decided to bring in the rule for 50% occupancy in theatres in the wake of a spike in Covid cases. The film team including Puneeth Rajkumar met Chief Minister B S Yediyurappa and appealed to postpone the new restrictions for three more days, so that the makers could make up for the weekend profits, to which the government agreed. Despite 50% occupancy, the movie received a good response.

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