Detailed text transcripts for TV channel - MSNBC - 20150505:10:23:00
Is mcdonald's just behind the eight ball is this too late some did they not regroup fast enough? >> it's hard because this is very much a branding issue. mcdonald he's wants to say in the place that it's carved out for itself. it doesn't want to serve you a $7 burrito. it wants to serve you $1.49 cheeseburger. but they need to try do that in a healthier way with meat that doesn't have antibiotics. so is it too late? i don't know that it's too late but i think it's a little tough for them because of the brand that they have carved out for thems. they will have to make some pretty tough changes ...
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