Detailed text transcripts for TV channel - MSNBC - 20130405:13:18:00
As you know, nearly $1 billion went into tv advertising during last year's general election campaign. how much more will be spent in years to come? today a deep dive into the future of political advertising. before we look forward, let's look back at the last two presidential campaigns to see how the money race has changed. got to have a little map here for everybody, right? by the end of 2008, over $600 million had been spent on television ads. record-breaking numbers at the time. about two-thirds spent in the general election. more money than was ever raised before. the other third in the pr...