Detailed text transcripts for TV channel - CNN - 20100408:18:21:00
24,000 times. so, that's 24,00016-ounce plastic water bottles that we are not sending to the landfill. >> reporter: so how long has the environmental center been around? >> 40 years on earth day. >> reporter: dave newport runs the campus environmental center. >> the center is governed by students and funded by students 100%, so the students here have voted with their wallets for 40 years. >> reporter: the recycling effort has actually turned into a profit center for the university. it's turning trash into cash. >> it's about a $15 per ton net benefit. so, this particular model's working really...