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Which came out to a total of $364,600. >> they call it crowd funding. and for anyone who has had trouble finding the money to seed a new business, or find a new product idea, it's at the leading edge of a new world of nontraditional funding options for entrepreneurs. >> basically, these people are, you know, giving us maybe like 100 bucks apiece. and it really is more like a donation. >> there are tons of crowd funding websites out there. and they all work a little differently. but the basic premise of all crowd funding is to get financial support for a project or business by pooling money fro...

Pledging for the project. it came out to a total of $364,600. >> they call it crowd funding. for anyone who had trouble finding the money to see the new business or fund a product idea, it's at the leading edge of nontraditional funding for entrepreneurs. >> basically, these people are giving us maybe 100 bucks a piece. it really is more like a donation. >> there are tons of websites out there and they all work a little dichbtly. the basic premise is to get financial support by pooling money from a community of people who want to support it. >> what's great about kick starter is you get all th...