Gamasutra - OliveX has acquired fitness game developer Six to Start for $9.5 million
The deal will see OliveX hand over an initial $6.65 million in cash and shares, followed by an additional $2.85 million based on certain performance targets. Based in the UK, Six to Start creates fitness-focused audio stories and gaming experiences including The Walk and Zombies, Run! -- the latter of which has an average 300,000 active users per month and roughly 50,000 paid subscribers. OliveX, meanwhile, develops a range of fitness apps and products including Kara Smart Fitness, a subscription-based mobile app that offers a variety of workouts, classes, and training programs. As part...