Marketing – the BTS way
Marketing – the BTS way This post is sponsored by 8traordinary. K-pop, or Korean pop, has been around for a long time, but for many, it was simply just another niche genre. Things took a turn for the better in recent years when more and more K-pop bands started to rise up. One of which, was popular band BTS, which translates to “Bulletproof Boys Scouts”, who took the world by storm – breaking into international markets and becoming one of the most successful boy bands in the world. If you haven’t scrubbed up on your BTS knowledge by now, you probably should. To list the lit...