Detailed text transcripts for TV channel - MSNBC - 20130908:17:28:00
Movie. sequels is what hollywood is about. not about creating new interesting movies. just creating new iterations of ones that have succeeded in the past. so we do the same thing we did were. with taco bell, you know, about a year ago they had the brilliant dorito logo turning the to can shell into a taco shell a dorito. another iteration of the same thing they've done before and people laugh but fast food has been an important kind of source innovation in brands for this think. i'm on record, i think ben will be a good batman. but i see what you're saying about the big picture. i want to t...