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Legacy consumer giants like Hindustan Unilever and Aditya Birla Fashion & Retail have successfully adopted online-first strategies to drive a substantial chunk of their sales via e-commerce platforms, found Redseer in a new study.
The long-term rating upgrade considers the significant improvement in the scale of operations of Aditya Birla Fashion and Retail Ltd and ICRA's expectation that business and financial risk profiles of ABFRL will continue to further strengthen over the nea
The group’s foray into the food services market will be housed under Aditya Birla New Age that will build more premium casual dining restaurants across India
New Delhi [India], January 23 (ANI/NewsVoir): Aditya Birla Fashion and Retail Ltd.'s (ABFRL) manufacturing factory Fashion Craft Ltd., has been awarded TRUE Zero Waste Gold certification by Green Business Certification Inc
TMRW, an Aditya Birla Group venture, today announced partnership with 8 Digital-First lifestyle brands. These partnerships with the new-age founders have been truck within few months of the launch of the venture.