Uh-Oh: My Kid Wants to Be a 'Social Media Influencer' … What Are the Legal Risks?
Getty Images “My 16-year-old-daughter announced that she and a friend are in the process of becoming internet ‘influencers.’ They have been in discussions with a small, local company that manufactures specialty dog and cat food that we have been feeding to our pets — and they want these girls to advertise it. “How risky is this?” “Risky?” replied Sanford, Fla.-based attorney Christy L. Foley. “It is far riskier than most parents realize. One-third of internet influencers are 18 to 24 years of age, and we are seeing more and more high school students bitten by the bug, and th...