Detailed text transcripts for TV channel - MSNBC - 20161105:09:47:00
Shelves, jason french. >> the acidity is there. it's awesome. like oyster shell. >> greg has found that creating exclusive blends like this one has a ripple effect. it gives him access to many other key entry points to the premium market, places not interested in featuring ciders from the big brewers. >> that opens doors to the retail trade, bars, restaurants, you know, even the liquor stores. they know him. they know his restaurant and if it's good enough for him, it's certainly going to be good enough for them. >> he also says he puts very little money into advertising and instead relies on ...