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>> what, you going to hit me? you going to hit me? >> and it just escalated. >> plimer even spits on silverman. >> [ bleep ] you. >> and every time he comes out, he seems a little more enraged. >> at one point, silverman tries to keep plimer inside his store hoping he'll calm down. >> i didn't want him to get out on the street because i was worried that he might really lose it. >> [ bleep ]! >> the real issue was i didn't want to get into a brawl with this guy, because as a reporter, there is a line, but i didn't think i was at a point where this guy was going to try to really kill me. and the...

>> a store owner in a fit of rage. >> get the [ bleep ] -- standing in front of my [ bleep ] -- >> a television reporter physically attacked. >> whoa, what you going to hit me? you going to hit me? get the [ bleep ] out of here. >> and then the arrival of police. >> [ bleep ] you. >> february 2007. toronto, canada. peter silverman is city tv's consumer reporter. he goes to confront local optician adam plimer about claims of shady dealings with sunglasses. >> a guy sent us an e-mail saying that he bought these oakley glasses, frames, from plimer. he had broken them, which he felt was a bit unus...

Silverman and his cameraman. he's ordered to undergo psychological counseling. plimer is never charged with selling counterfeit goods but his business soon folds. silverman says bringing down adam plimer was never his intention. >> my goal was restitution, that he would refund the money to the people who bought the phony or the counterfeit frames. i really didn't want plimer to be led away in handcuffs. that wasn't the object of the exercise. [ bleep ] >> he went overboard and ended up in the situation where he ended up in court, which is a shame. >> [ bleep ] you. >> if you thought that canad...

About some gucci frames from plimer's shop as well. >> they definitely reported back to us that no, these are phony, that they were counterfeit. [ bleep ] >> plimer denies that accusation and before this february 2007 attack, silverman has several conversations with plimer both on the phone and face-to-face. >> he refused to acknowledge what he was doing all the way down the pike. >> then one morning, silverman says he receives an unusual call from plimer. >> we got that famous phone call in the morning of saying that he had found god, he found religion, he was going to pay restitution, he wan...

>> and when they go to get him, he slams the door in their face. and then he barricades himself inside. >> then the emergency task force is called in. canada's version of the s.w.a.t. team. >> the etf has to be deployed because you could have a hostage situation. who knows what he's got inside there. >> cops tell plimer that he can come out the easy way or the hard way. >> plimer took about 30 or 40 seconds and said okay, he's coming out. so he came out and snatch, they grabbed him and cuffed him and took him off in a car. >> just as quickly, the video makes its way to the television air waves...