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RIYADH: One-third of Saudi residents would rather watch local Arabic television content than international programs, a new survey has revealed. And viewers in the Kingdom also wanted quality content, not just Arabized versions of other countries’ material, the study by global management consultancy Kearney found. Head of communications, media, and technology at Kearney Middle
One in three Saudi residents prefer to watch local Arabic TV content over international content.
A diverse social media presence has now become a key criteria to avoid losing customers
How UAE’s Landmark Group has kept pace with GCC’s evolving retail landscape Keeping pace with the changing times has been key for retail heavyweight Landmark Group even as it continues to expand, reveals its CEO and chairwoman Renuka Jagtiani by Aarti Nagraj April 3, 2021 When Landmark Group launched in the GCC in 1973, the retail landscape was wholly different – not just in the region, but also globally. Shopping meant brick-and-mortar, with e-commerce still a futuristic concept as the internet was non-existent. In fact, 1973 was also the year that Federal Express (now FedEx)...