Adobe launches a new, simplified digital asset manager – TechCrunch
Adobe launches a new, simplified digital asset manager Adobe today announced the launch of a new asset management tool, Adobe Experience Manager Assets Essentials. That’s a mouthful, but while the company didn’t necessarily simplify the name, the idea here is to give teams that work with lots of digital assets an easier-to-use management experience in the Adobe Experience Cloud than Adobe’s current enterprise-centric asset management tool can offer. In addition, Adobe is also launching the first tool to integrate this new experience: the Adobe Journey Optimizer. This new tool is meant t...
Source: techcrunch.com