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Adobe and BJ's Partner to Drive Shopper Retention - Vimarsana News

Adobe and BJ's Partner to Drive Shopper Retention

Adobe and BJ’s Partner to Drive Shopper Retention BJ’s Wholesale Club, building on record membership in the past year, will use an Adobe platform to strengthen retention. Author: Adobe  ( BJ) - Get Report on Monday said they would partner to help the warehouse clubs grow its membership base and strengthen retention The Westborough, Mass., chain will adopt the San Jose, Calif., software major's Adobe Experience Platform at BJ's locations in the Eastern U.S. The program uses data and hyperpersonalization to deliver greater value to the club’s customers, the companies said in a st...

BORN Group, a Tech Mahindra Company Named Global Adobe Platinum Partner - Vimarsana News

BORN Group, a Tech Mahindra Company Named Global Adobe Platinum Partner

BORN Group, a Tech Mahindra Company Named Global Adobe Platinum Partner News provided by Share this article NEW YORK, April 21, 2021 /PRNewswire/ -- BORN Group ( www.borngroup.com), an award-winning global agency that combines creative design, content production, and eCommerce services, is thrilled to announce their placement within Adobe's Global Platinum Partnership tier. Justin Stayrook, Principal, Customer Experience at BORN Group stated, 'As Adobe partners for over a decade, we are thrilled to be included within the Global Platinum level. We look forward to continuing our path of succe...

Virtusa Corporation: Virtusa Partners with People's United Bank to Launch New Customer-Decisioning Hub with Virtusa's vEngage - Vimarsana News

Virtusa Corporation: Virtusa Partners with People's United Bank to Launch New Customer-Decisioning Hub with Virtusa's vEngage

(0) vEngage Built on Pega Customer Decision Hub and Adobe Experience Platform SOUTHBOROUGH, Mass., April 20, 2021, a global provider of digital strategy, digital engineering, and IT services and solutions today announced that People's United Bankis leveraging its vEngage solution built on Pega Customer Decision Hub and Adobe Experience Platform to power the financial institution's new customer decisioning hub. People's United Bank is using the engine to enhance its ability to anticipate customers' financial needs and deliver personalized services to retail and business customers. A subsidiary...

CHE Proximity strengthens data engineering and consulting capability with new hires, training and accreditation - Vimarsana News

CHE Proximity strengthens data engineering and consulting capability with new hires, training and accreditation

(Pictured L-R: Hoang Nguyen, Mark Gretton, Sharon Adams and James Greaney) With cookie shelf-life looming, new privacy legislation and a rapidly changing digital landscape, CHE Proximity has invested in its data engineering and consulting practices with new hires, training and additional certification to prepare clients for the next evolution in data-driven marketing.   Says Mark Gretton, chief technology officer at CHE Proximity: “We’ve significantly invested in our data and consulting practices by hiring new talent, upskilling our people and in securing market-leading accreditation. As...

CHE Proximity invests in data training and hires ahead of Google's cookie ban - Vimarsana News

CHE Proximity invests in data training and hires ahead of Google's cookie ban

February 18, 2021 1:02 CHE Proximity has invested in its data engineering and consulting practices to ready the business for Google’s ban on third-party cookies coming into effect at the start of 2022. The agency’s data engineering team has undergone training and certification programmes across Adobe Experience Platform, Tealium, Salesforce Customer 360, AWS and Google Cloud. According to the agency the investment has led it to have “the largest, fully onshore, data engineering capability in any agency in Australia.” CHEP’s Hoang Nguyen, Mark Gretton, Sharon Adams and James Greaney...