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>> reporter: to fight back, the insurance companies plan to spend millions of dollars on ads arguing against the proposed health care overhaul. randi kaye, cnn, new york. >> we should point out the health insurance lobby already spent millions to try to shape the health care debate. they said they were on board with health care reform in the beginning making deal with the white house but digging their heels as the battle comes to a head. let's dig deeper with michael moore, 2007 film "sicko." it took aim at the for-profit health care industry. his later film, "capitalism: a love story" is out ...

Salary in 2008, along with stock options valued at $8.5 million. in 2008 united health care ceo stephen hemsley, earned $5 million. a fraction of what the ceo after aetna took home. ronald williams was paid $38 million. >> that health plan executives still sleeping at home not worried about how that person who doesn't have health insurance is going to get their medical care because it's not their problem. >> reporter: the insurance industry lobby insists salaries are set by the board of directors. and have nothing to do with premiums charged. they also say they're being unfairly targeted. >> w...

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