Anita Kotwani appointed media head for Dentsu India as Divya Karani moves on
Last week, Dentsu Asia Pacific had also appointed Harsha Razdan as chief executive for its South Asia office
Source: livemint.com
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How Brands Can Use Online Education Tools to Reach Gen Z
Understanding and resonating with this demographic requires marketers to be present, flexible, and always listening.
Source: businessinsider.com
Looking for Ad Agency Execs Helping Advertisers Enter the Metaverse
Insider is seeking nominations for a list featuring the execs at ad agencies at the forefront of helping brands navigate the metaverse.
Source: businessinsider.com
Apple App-Privacy Rules Help It Take in Extra $1 Billion a Year in Ads
Apple has given itself a major advantage in the $300 billion mobile-advertising market by not subjecting its own apps to new transparency rules.
Source: businessinsider.com
Latin American Brands Strive for More Diversity in Advertising
Many consumers in Latin America are no longer content to let brands sit on the sidelines of tough conversations. Given the significant role advertising plays in shaping society, companies that embrace a social cause should stick to brand values. The following is a preview of one Media, Advertising, and Marketing report, the Analyst Take: How Brands in Latin America Are Addressing Diversity and Representation in Advertising. You can purchase this report here. Latin America is a region of many paradoxes. It is home to one of the world's most racially diverse populations, yet many groups remain...
Source: businessinsider.com