Detailed text transcripts for TV channel - MSNBC - 20140611:19:50:00
>> yeah. you make the point that what separates companies that profit off social media and everybody else is basically knowing the difference between traditional media and social media. talk to us about that. >> yeah. i think it's social media. talk to us about that. >> i think it's a really big problem because when a lot of companies try to leverage facebook or twitter, they feel they have to broadcast, which is very typical because we're very used to the advertising framework. the big problem is the reason we're on the social media is not to be broadcast by companies. you want to visit with ...