Why Google Keyword Rankings Don't Matter | Wealth Management
Why Google Keyword Rankings Don’t Matter When SEO first came onto the scene, keywords were king. Not anymore. Google is much more sophisticated now. Are you looking for the secret tips and tricks that will force Google to rank your advisor website higher for specific keywords? Here’s one: Don’t bother. It doesn’t matter. There. I said it. Where your website ranks for specific keywords doesn’t matter. That statement might make business owners’ heads explode, because it takes away one of the most important trackable metrics that search engine optimization (SEO) experts have be...