Drum Foods' Siddarth Menon on sugar-free yogurt, plant based products and chocolate ghee spreads...
Share Via: A chat with the CMO of Drum Foods International (Epigamia's parent company) is telling of certain consumer trends. Epigamia is having a busy year so far. The brand has been going all out on digital advertising to grab eyeballs for two products â their newly introduced ghee spreads and yogurt with no added sugar. The company is also seeing good traction on its plant-based ranges (namely, with coconut milk yogurt and almond milk). During a video interview with afaqs!, Siddarth Menon, CMO of Drum Foods International, says that the company's business had to pivot during the COVID-...
Source: afaqs.com