International Women's Day: Campaigns that garnered the most engagement this year
Karuna SharmaMar 8, 2021, 21:34 IST Here are some of the most talked-about ads this International Women’s Day, as per Entropik Tech’s latest report Entropik Tech’s latest report looks at the top most ads that were released to celebrate International Women’s Day. Using their product Affect Lab the company will gauge the engagement rate, attention levels and overall emotion response to the ads and highlight the ones which did well and reasons for their success.In the past few years, the portrayal of women in brand communication has definitely evolved. Brands are now trying to address va...
Source: businessinsider.in