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The much awaited iFX EXPO International 2022, held at the Palais des Sports, Spyros Kyprianou Athletic Center in Limassol, Cyprus drew to a close on June 9, 2022.
Last week saw the fintech world gather for networking and new business opportunities.
Here are the Official Ultimate Fintech Awards Winners 2022.
Details 13 April 2021 Taking home the gold for PR Team of the Year (Brand) and silver for Best Regional PR at MARKETING-INTERACTIVE's PR Awards 2021 is Lazada Group which amidst the disruption of the retail landscape last year, coordinated regional initiatives to help SMEs digitise to meet changing consumer demands and strengthen resilience. Lazada’s region-wide initiative targeted at SMEs was aimed to meet its commitment to support businesses in both weathering immediate economic conditions as well as building longer-term competitive advantage. Challenge...
Key highlights: Merkle’s campaign for Twitter, which involved creating a cross-channel strategy that leveraged the best parts of the platform, earned them both the Most Creative Performance Marketing Campaign and Best Integrated Performance Campaign awards. Judges commented that the campaign was “an out-and-out winner in terms of what it’s achieved for performance marketing innovation and creativity.” This allowed Twitter to effectively utilise the data and implement it resulting in impressive results. The Global Excellence award was presented to Awin and Nike for their campaign which...