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Chinese cloud giants use live streaming to promote and sell products, leading to a price war for SMEs. Market sees increase in cloud spending and competition among top providers.
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Chinese cloud service giants Huawei, Alibaba and JD.com have turned to live streaming to promote their services, a move that signals an intensified price war aimed at luring small and medium-sized clients.
Alibaba Cloud, the cloud computing branch of Alibaba Group, captured the attention of over 2.3 million viewers.