L&P Launches a Chilled Out Death Defying Space Jump Campaign
It's an intense ride for a chilled out drink. Soft Drink brand L&P has launched a new campaign to roll out their Drink Chilled platform in New Zealand. The 60-second spot was created by DDB Aotearoa. It features an amateur astronaut jumping from space, flipping and spinning as he speeds toward the earth and an unknown future. He strips down to his shorts as he pierces through the clouds. Suspense builds. And boom…he lands perfectly into a pool surrounded by his chilled out friends. How was his incredible jump from dangerous heights? “Pretty good.” It reminded us a bit of Amart Sofa’s ...