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MANILA - The Intellectual Property Office of the Philippines (IPOPHL) launched on Thursday the Juan for the World (JFTW) Program, a Department of Trade and Industry (DTI) and private-sector backed initiative that will enable 100 micro, small and medium enterprises (MSMEs) to protect their trademarks and be competitive in global markets. "We hope to make them realize the opportunities in the global markets and how early protection of trademarks can help them grow their business with ease," IPOPHL Director General Rowel Barba said at the launch of the program. From 2012 when the Philippines acceded to the Madrid Protocol to 2020, IPOPHL recorded some 399 resident registrations under the international filing system. Of this, only 154 or 39 percent are small entities. "This low rate is attributable to the lack of financing and know-how on the international trademark application process. Our newest Juan for the World Program will take down all these barriers," Barba sa ....

Ramon Lopez , Jesus Antonio Ros , Sherill Quintana , Paul Santos , Orsypa Spa Solutions Inc , Madrid Union , Property Office Of The Philippines , Philippine Franchise Association , Bureau Of Trademark , World Program , Philippine Retailers Association , Intellectual Property Office , General Rowel Barba , Madrid Protocol , Orsypa Spa Solutions , Manila The Intellectual Property Office Of Philippines Ipophl Launched On Thursday Juan For World Jftw Program , A Department Of Trade And Industry Dti Private Sector Backed Initiative That Will Enable 100 Micro , Mall And Medium Enterprises Msmes To Protect Their Trademarks Be Competitive In Global Markets Quot We Hope Make Them Realize The Opportunities How Early Protection Of Can Help Grow Business With Ease , Uot Ipophl Director General Rowel Barba Said At The Launch Of Program From 2012 When Philippines Acceded To Madrid Protocol 2020 , Pophl Recorded Some 399 Resident Registrations Under The International Filing System Of This , Nly 154 Or 39 Percent Are Small Entities Quot This Low Rate Is Attributable To The Lack Of Financing And Know How On International Trademark Application Process Our Newest Juan For World Program Will Take Down All These Barriers , Uot Barba Said Through The Program , Pophl Aims To Assist 100 Msmes Achieve Successful Registrations Under The Madrid Protocol By End 2024 Global Trademark Incentive Package Bureau Of Bot Director Jesus Antonio Ros Said Ipophl Will Provide Assistance Throughout Registration Process Ofa Jftw Beneficiary And Waive Php2 , 618 Handling Fee Meanwhile , Rivate Sector Partners Will Cover At Least The Basic Fee About Php49 , 627 Fora Colored Mark And About Php35 ,