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Investigation and this cambridge analytics mess, do you think facebook and mark zuckerberg who you know will finally have to change their strategy and be more open with the press and be more aggressive in driving their message? i think they will have to. there were five days before finding out and i think they would say maybe they should have come out earlier. i would expect facebook to do a lot snore outreach in the background with the press. hopefully we ll see mark on tv more often taking questions from journalists, not just posting to his facebook page. we need to hear more from them and they need to be held to a higher standard. howie: zuckerberg take out full-page ads in british and american press saying sorry for the breach of trust. ....
Bribes and prostitutes. howie: joining us from new york, shelby holliday. i have seen cambridge analytics called a trump-linked firm. there was no evidence the campaign knew it was getting anything illicit. shelby: cambridge analytics is a company that does get involved in elections and worked with the trump campaign and they worked with senator ted cruz in his presidential bid. the firm is under fire because ....
And possibly because it donald trump still dispute has already done a lot of damage though at least as far as trust is concerned. facebook was gripped by a major scandal this week after it emerged the company had pilfered masses of user data c.e.o. mark zuckerberg enjoys the limelight as much as the next guy but at the beginning of the week he was keeping a low profile more than two years ago his company discovered the data research company cambridge analytic spot on fifty million of facebook s users much of the information gleaned was said to have been used to try and influence the u.s. presidential election facebook failed to inform those affected and merely told cambridge analytic to delete the data which reportedly never happened instead facebook opted to delete the accounts of those who brought the scandal to light people like chris wiley former research director at cambridge analytics. i magine i ....
Consulting firm says none of the data that was mined from facebook was actually used. saying, in part, quote: please can i be absolutely clear? we did not use any gsr, global science research data in the work we did in the 2016 u.s. presidential election there. here now chris wilson, former director of research and analytics for the 2016 cruz for president campaign. he is also ceo of wilson perkins allen research. thanks for being here tonight. good to be here, martha. martha: this story has all of the potential drama that i think a lot of people are looking for. when you start to peel back actually what was in this data, whether or not it was actually used and whether or not it was actually effective, it appears that there is more to the story than meets the eye. your thoughts? well, it is. i think the cambridge analytica story has been tough because their marketing efforts are so overblown you have to separate from what they did from what they claim they did from what they clai ....