Kokuyo Camlin & Bombay Design Centre: Modernising Legacy Brand
Kokuyo Camlin partners with Bombay Design Centre for digital transformation, creating a user-friendly website, digital theme park, and online art community.
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Kokuyo Camlin partners with Bombay Design Centre for digital transformation, creating a user-friendly website, digital theme park, and online art community.
Kokuyo Camlin is a Pioneer in building quality products that are made in India and loved by millions of artists for over 90 years.
The brand re-haul comprised multiple teams from Eureka Forbes, Aquaguard and other agency partners. Bombay Design Centre helped the new visual identity come alive for both iconic brands
linkedin After recently unveiling a new visual identity, Eureka Forbes has now rolled out a fresh look for its flagship water purifier brand, Aquaguard. With this, the three-decade-old brand aims to carve a niche into new-age consumers’ lives and households. The brand rehaul comprised multiple teams from Eureka Forbes, Aquaguard, Bombay Design Centre, and other agency partners. Bombay Design Centre leveraged consumers’ age-old association with Aquaguard and drinking water, and conceptualised a water droplet as the key element that holds together consumers’ brand as...