Nike exec steps down after report on son's sneaker resale business
An executive at Nike who spent more than two decades with the athletic company resigned this week, a few days after a report made public her son’s sneaker resale business.
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An executive at Nike who spent more than two decades with the athletic company resigned this week, a few days after a report made public her son’s sneaker resale business.
Hebert's 19-year-old son used her credit card to buy over $100,000 worth of limited-edition shoes to resell.
Bloomberg Businessweek. Bloomberg on February 25 under the title, “Sneakerheads Have Turned Jordans and Yeezys Into a Bona Fide Asset Class”, Joe Hebert revealed that he was actually “West Coast Joe”, the person behind West Coast Streetwear (WCS), a popular name in the reseller business. Continue reading below ↓ According to Nice Kicks, WCS had a “seemingly incredible ability to get a hold of an incredible amount of highly coveted releases,” like a stash of four Nike Mags he claimed to have bought from a man who found them in an abandoned storage unit. Continue reading belo...
The son, a US college dropout, flips hundreds of thousands of dollars worth of sneakers each month.. Read more at straitstimes.com.
A Nike executive resigned from the company Monday after her son used one of her credit cards to purchase $132,000 worth of limited-edition sneakers for his own resale company.