Stay updated with breaking news from Anxiety index. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
so the background is august 24th, 2015, was a day known as a big flash crash. the market was down a thousand points prior to opening. suddenly, our head of marketing runs into my office and he says, david, you re not going to believe it, but our short selling tutorial is going through the roof right now and tons of people want to learn how to short sell. so i said that s interesting that all these people want to learn how to short sell. wouldn t it be more interesting if we could predict what s happening in the market and what s lagging in the market. if you re able to predict things. so we created this anxiety index which looks at these 13 terms that millions of people are looking up and if tons of people are scared and looking up bankruptcy and potentially planning on declaring it, then they re going to do research and they re going to educate themselves before taking action. interesting. okay. now let s take that and you talk about public markets. now let s talk about getting pe ....
I m a small business, a medium sized business. what do i take from your anxiety and i mean, it might be a good time to start pitching people, right, because they want to get out of the markets or a bad ditime because they re so nervous about their money. so i teacher entrepreneurship at colombia. i talk about when is the right time to look at ac money and visa money. there is little doubt that the best time to look for is when there s a lot of receptivity in the market. if there s high levels of anxiety out there, that s not the best time to getting funding and get new investors. by looking at the anxiety index, you have a better understanding of should i go out there or not go out there and be trying to raise funds. one could argue, do the opposite. right. that s what i was going to say, it might be the time to say, hey i mean, if you understand the psyche, the psychology of ....
What s out there, then you can pitch against that, right? hey, here is a safe place to put your money. that s a great point. if you can look at a time when people are really scared and you can then use that to your advantage and you can change your pitch to make sure that the pitch is then focused on how do you minimize risk, how do you make sure that what you re doing is going to be a much safer investment, that it could really help you to cater your pitch around what the risk is and how to mitigate those risks and a big growth story. so it makes sense, as well. and does this anxiety index change every day? how often do you look at it? every day. it s reached a high of 185 in the lehman brothers collapse about, ten, ten years ago. as one would expect. we all remember that time. yep. and the low point was around 90, 95 when the market was really humming over the last couple of years. but it s extremely important as a entrepreneur and as someone who is founding a start-up ....
Will cause reaction. a small to medium-sized business, what do i take from your anxiety? it could be a good time to start pitching people, right? because they want to get out of the markets. or a bad time because they are so nervous about their money. right. so i actually teach columb airks columbia. when there s a lot of money in the market, if already high levels of anxiety out there, that s not the best time to be looking to, you know, get funding and get new investors. so by looking at the anxiety index, you have a better understanding of should i be going out there and not raising him. no mo no. ....
hey, if you understand the psychology of what is out there, if you can pitch against that, right? so hey, here s a safe place to put your money. that s actually a great point. if you if you can look at a time when people are really scared, and you can then use that to your advantage and change your pitch to make sure the pitch is then focused on, how do you minimize risk? how do you make sure that what you re doing is a much safer investment that can help you to cater your pitch around focusing on what the risk is and how to mitigate the risks and a big growth story. so it makes sense as well. and does this anxiety index change every day? how often do you look at it? the anxiety index changes every day. it s reached a high of 1385 in the liebermann collapse. as one would expect. yep, we all remember that point. a then 1995, the market was humming over the last couple of years, but it is extremely important as an entrepreneur and ....