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Former Archibald/Williams associate CD Lucy Kough returns to BMF for creative director role campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.
Campaign Review: Petbarn charms, Reflections Holiday Parks confuses and 7-Eleven splits In Campaign Review, Mumbrella invites the industry’s creatives and strategists to offer their views on recent ad campaigns. This week: New Word Order s Scott Oxford and Archibald Williams Bram Williams evaluate the recent campaigns from Petbarn, Reflections Holiday Parks, and 7-Eleven. July 15, 2021 9:28 ADVERTISEMENT Scott Oxford, founder and creative director at New Word Order, says: So I live in a household with cats and a dog and while I’m the sucker who does all the dog walks, poo pickups and occasional feeding, I am also the one who moans constantly about the money spent on toys and treats and beds and stuff for said animals! Which means I live with the people these ads are targeting and I reckon they’ve nailed some of those nuances beautifully. ....
Thrive PR + Communications appoints creative director mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.
Hires, Wins & Business 24 Add to collection This is the first time atWork Australia has used the services of an agency for above the line messaging Following a competitive pitch, independent agency, Archibald Williams has won the atWork Australia account and been tasked with launching the new employment services campaign, highlighting that work is for everyone. Archibald Williams will handle TV, OOH, digital and social media for the account and will launch the new campaign this week. atWork Australia is an employment services provider supporting clients looking for work, including those living with disability, injury or health conditions; and those living with disadvantages, e.g. socioeconomic. ....