Parachute's #DearWinter campaign inspires women to love winter again
The campaign has been conceptualised by VMLY&R. 22 Dec, 2020 - 08:20 AM IST | By indiantelevision.com Team NEW DELHI: With their latest campaign #DearWinter, VMLY&R India and Marico’s hair-nourishment brand Parachute Advansed Hot Oil address the love-hate relationship that women have with winter thanks to dry winter hair, and help them enjoy the chilly season all over again. Winter is a season to look forward to for so many reasons – it’s the season of love and weddings, a time to revel in winter fashion, and of course, festive family reunions, among others. Unfo...
Source: indiantelevision.com