Food-tech startup Pluckk acquires 100% stake in Meal Kit brand KOOK
The acquisition of KOOK, an Indian food-tech startup that offers a variety of DIY Meal Kits for consumers, by...
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The acquisition of KOOK, an Indian food-tech startup that offers a variety of DIY Meal Kits for consumers, by...
Fruveggie Tech Pvt Ltd, which runs foodtech firm Pluckk, on Tuesday said it has bought meal kit brand Kook for $1.3 million (around Rs 10 ......
The acquisition was through a combination of cash and equity, the company said in a statement.
The acquisition was through a combination of cash and equity.
Pluckk's acquisition of KOOK is seen as a move to tap into the growth potential of the meal kit market, with the global market projected to grow from $15.21 bn in 2021 to $31.5 bn by 2025, a 20% CAGR.