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Ather Energy has revealed their new electric scooter, Rizta, through an innovative teaser featuring an ultrasound report. The scooter will be launched in six months and is described as a family scooter. Ather has released a darkened image of the scooter, showcasing a different design from their current lineup. Ather currently has four e-scooters, including the flagship 450 Apex.
Electric Bike News: Bengaluru-based Ather Energy, a leading electric vehicle manufacturer, has reduced the price of its entry-level model, the 450S, by Rs 20,000. The 450
Bengaluru-based Ather Energy has announced a major price cut on its entry-level model, the 450S, to expand its customer base. The EV maker has reduced the price of the 450S by Rs 20,000, making it available at a starting price of Rs 1.09 lakh in Bengaluru and Rs 97,500 in Delhi. The price for the 450S with the 'Pro Pack' has also been reduced by Rs 25,000. Ather Energy is now the sole competitor with the lowest starting price among electric two-wheelers in the market.
Ather Energy said the new pricing was aimed at making its products appeal to a wider set of buyers.
The Ather 450S price has been slashed by Rs 20,000 in order to attract more buyers from tier-2 and 3 cities across India. - Overdrive