Live Breaking News & Updates on Athuria Told Quot There Are Fraudulent Websites Out Look As Genuine The Other Ones

New Delhi [India], December 27 (ANI/ATK): The number of internet connections in 2021 increased significantly to 830 million, driven by the 'Digital India' program. Out of the total internet connections, ~55 per cent of connections were in urban areas, of which 97 per cent of connections were wireless. This rapid rise in internet users and smartphone penetration coupled with rising incomes has assisted the growth of India's e-commerce sector. India's e-commerce sector has transformed the way business is done in India and has opened up various segments of commerce. Major segments such as D2C and B2B have experienced immense growth in recent years. India's D2C market is expected to reach USD 60 billion by FY27. The overall e-commerce market is also expected to reach USD 350 billion by 2030 and will experience 21.5 per cent growth in 2022 and reach USD 74.8 billion. Amongst all this, there are still challenges being faced by the smaller or younger online e-commerce bran ....

New Delhi , Shubham Kathuria , Digital India , Whatsapp Automation , Audience Retargeting And Infleucner , New Delhi India , Ecember 27 Ani Atk The Number Of Internet Connections In 2021 Increased Significantly To 830 Million , Riven By The 39 Digital India Program Out Of Total Internet Connections , 5 Per Cent Of Connections Were In Urban Areas , F Which 97 Per Cent Of Connections Were Wireless This Rapid Rise In Internet Users And Smartphone Penetration Coupled With Rising Incomes Has Assisted The Growth India 39 Se Commerce Sector Transformed Way Business Is Done Opened Up Various Segments Major Such As D2c B2b Have Experienced Immense Recent Years 39s Market Expected To Reach Usd 60 Billion By Fy27 Overalle Also 350 2030 Will Experience 21 5 2022 74 8 Amongst All , Here Are Still Challenges Being Faced By The Smaller Or Younger Onlinee Commerce Brands As Number Of Consumers Increase , Eople Wanting To Take The Wrong Advantage Also Show Up Multiple Cases Ofe Commerce Frauds Have Come Across India These Includes Where People Got Poor Quality Products , Ompletely Different Product From What Is Shown Online And Even At Times There No Delivered To The Customer This Results In Consumers Loosing Trust Ordering Platforms Ultimately Genuine Brands Loose Customers Ina Recent Conversation With Shubham Kathuria , Wner Ofa Young And Upcoming , Ashion And Apparele Commerce Brand , E Gota Lot Of Insights On Thee Commerce Frauds Happening In India And How Are Brands Like His Overcoming It When Asked About The Situation , Athuria Told Quot There Are Fraudulent Websites Out Look As Genuine The Other Ones , Hey Might Havea Huge Collection Of Clothes Which Look Really Appealing And Yet Very Reasonable Price This Attracts The Customer 39s Attention Entices Them To Place An Orders Once Order Is Received , N Many Cases These Platforms Do Not Reply Back With Any Order Confirmation Or Communication While Some Websites Might Send The Products , Hey Could Be In Really Bad Quality Or Might Bea Completely Different Article These Websites Offer Immersive Ui Ux And All Kinds Of Payment Options Quot So The Question Arises , Ow Should Genuine Brands Make Sure To Gain Consumers Trust And More Over How Do Customers Differentiate Between , Ho Is Genuine And Who Fake Quot He Added , Uot Brands Need To Map Their Customer Journey Correctly In Order Then Connect And Communicate With Consumers Accordingly When We First Launched , Na Very Small Span Of Time We Learned That Need To Have Good Reviews , Original Designs , Igh Definition Images So There Wasa Lot Of Effort Going Into The Ui Ux Website ,