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Luxury goods retail faces a $30 billion annual loss due to counterfeiting, prompting a shift to advanced technologies like blockchain and tokenization. These innovations ensure product authenticity and protect brand reputation. Blockchain tracks products from manufacture to sale, offering easy verification for consumers. Tokenization creates unique digital fingerprints for each product, enabling instant authenticity checks via QR codes or apps. Despite challenges in setting up infrastructure, these technologies promise to revolutionize the industry, enhancing transparency, building trust, and ...

Pune is set to host its first packaging exhibition, in June 2024, the PackVision Expo 2024. The show is scheduled to take place from 13 to 15 June, 2024, at the Autocluster Exhibition Centre, Pimpri Chinchwad.

Consumerism: The non-deceptive market is the most critical aspect fueling widespread counterfeiting and Illicit trade across the country and plaguing almost all industries, the think-tank said.

As we say goodbye to 2023, lets take a moment to look at Indias industries and appreciate the...

How do you know that the product you just purchased from the supermarket is real or fake? Here's what experts from the industry have to say about iden