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A government-issued i.d., a u.s. mailing address. facebook will mail an authorization code to that address allowing you to buy ads. facebook has been working hard to increase transparency and faces a lot of criticism for allowing meddling during the 2016 election. i love it that all this technology, and you're going to get something in the mail in the end that's the verification. >> that could cut into profits theoretically. >> it could. it could, i guess. >> a bold move. >> they have got to tighten that up. >> got to do something. >> yeah. does this feel familiar to any of you parents -- >>...

Jenna: i used not want to give phone number ask you for backup. you realize that might be one of the most secure ways to get the authorization code. >> yeah. jenna: ask you a final question about the russia story. the russia story because we're still calling it alleged hacking by the russians. still a little light on information. you worked in the government. you worked on hacking. how much information do we really know about this? what is your sense of what the government does know versus what is being disclosed to the public? >> well, really hasn't been much disclosed to public aside from ei...

Stolen in the old fashioned swipe machines at the stores? simon, let me start with you on this. i know in europe, frankly all the rest of the world, right, has a digital kind of a system? what's the difference? >> it has a chip. basically, it sends an authorization code, a different one for every transaction. it's encrypted. it sort of rotates it so you can't just take that and use it again once that encryption, that code is -- >> why don't we have it here? >> well, i think it's because the banks have no incentive to deal with this. there's relatively few banks. we've got less and less banks. ...