Page 32 - Auto Know News Today : Breaking News, Live Updates & Top Stories | Vimarsana

If you remember last year's rendition of the Baja 1000, there was a specially designed Ford Bronco running in it. Very retro, the Bronco R did well in the race -- unlike the year before when breakdowns hindered it. Now, Ford is offering a limited-edition model to those who can afford the $200,000 price tag. The Bronco DR (Desert Racer) is ready to step up to the starting line and run with the big dogs.

At this year's Specialty Equipment Manufacturer's Assn. (SEMA), Ford has put together an aggressive display of the ways customization can make a vehicle more fun for an owner as well as making it the owner's special truck.

Ford's display at this year's SEMA Show, kicking off tomorrow, will feature a huge range of customizations. It not only features its own online offerings, but, it also shows the wares that have been created by customizers that will highlight offerings for customers.

Working with some of the aftermarket customizing leading firms, Ford has put together a large display of vehicles that shows what customers can do to customize their Mavericks, Rangers, and other models.

When the SEMA Show kicks off on Monday visitors will see more than 40 must-have creations that will highlight Ford's many accessories for its cars and trucks.