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Dave Hughes to host 2021 Siren Awards as finalists announced 2DayFM Breakfast co-host Dave ‘Hughesy’ Hughes will host the 2021 Siren Awards, which will be held in Sydney on June 3. The awards, now in their 17th year, aim to recognise the best radio ad or campaign of the year. Finalists this year include radio campaigns coming out of creative agencies BMF, M&C Saatchi, Showpony Advertising, whiteGREY, Wunderman Thompson, Eardrum, Isobar Australia and Rare, for work across brands including ALDI Australia, Tourism Tasmania, Baiada (...

May 10 2021, 9:54 am | BY Ricki Green | 10 Comments The MADC, Australia’s oldest creative communications club, has been reinvigorated once more, with the announcement of new co-presidents Matt Lawson and Simon Thomas, a new MADC committee, and upcoming events organised to begin from mid-May.   Says co-president Matt Lawson, chief creative officer of Deloitte Digital: “The incredibly talented, and impossibly nice bunch of people that have agreed to join the MADC committee really is testament to the wonderful club that was rebuilt by outgoing president, Adrian Bosich, and the previo...

May 10, 2021 10:51 The 2021 Siren Awards, celebrating the best in radio advertising, will be hosted by 2Day FM breakfast’s Dave ‘Hughesy’ Hughes. Commercial Radio Australia announced the 17th annual Sirens will take place in Sydney on June 3 at The Beresford, with eight finalist creative agencies battling it out for the Gold Siren Award on the night. The finalists this year have been revealed as BMF, M&C Saatchi, Showpony Advertising, WhiteGrey, Wunderman Thompson, Eardrum, Isobar Australia and Rare. Nominated works are for clients including Aldi Australia, Tourism Tasmania, Baiada (Li...

Creative 13 Add to collection Mini series features AFL legend Dustin Martin and comedian Brett Blake Bonds has launched a sitcom series made up of six micro-episodes titled ‘Dusty ‘n' Rusty’. The series stars AFL champion, Dustin ‘Dusty’ Martin, and Australian comedian Brett Blake, who plays Martin’s long lost twin brother, Rustin ‘Rusty’ Martin. Set in Dusty’s ‘home’, the episodes follow the ups and downs of the two as they are forced to live under the same roof dressed only in their trunks due to a broken thermostat. Created in partnership with Special Group Australia...

Toyota unveils movie trailer GR Series campaign via Gemba February 12, 2021 11:26 Toyota is set to show off the Toyota Gazoo Racing team to Australian audiences at Moonlight Cinema events, with a new cinema-only spot featuring the GR Yaris and GR Supra performance vehicles. The campaign was created with sport and entertainment agency Gemba, and features a hero video shot in the style of a blockbuster movie commercial. The spot starts with a classic movie trailer ‘rating slide’, before kicking off with some typical introductory action dialogue, soundtracked by a bass-heavy soundtrack. The...