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Barefoot Awards $50,000 in Grants to Black Female Entrepreneurs through its #WeStanForHer Campaign News provided by Share this article Share this article MODESTO, Calif., April 13, 2021 /PRNewswire/ -- After receiving a record number of applications, Barefoot is pleased to announce the five new recipients of the 2021 New Voices + Barefoot #WeStanForHer Grants. The #WeStanForHer campaign celebrates and supports Black women entrepreneurs in order to drive toward economic equity for the Black community. The grants, awarded in partnership with New Voices Foundation, celebrate, recognize, and...

Uoma Beauty Double Take Contour Stick “Uoma” means “beautiful” in Igbo (a common language spoken in Nigeria), a name well suited for a brand committed to rewriting the rules of inclusivity and diversity in beauty. Founded by beauty industry veteran Sharon Chuter, Uoma is inspired by self-expression, colorful living and Chuter’s own African pride. For example, the brand’s Say What?! Foundation is available in 51 different shades, and each of its Badass Icon Matte Lipsticks (which we named the best moisturizing matte lipstick of 2021) are named in honor of an inf...