Alan Yentob hits back at rumoured falling BBC viewing figures as he talks 'truth'
Yentob shut down rumours the BBC's viewership was in decline (Image: GETTY) Yentob suggested the broadcaster adopt a social media type of behaviour (Image: GETTY) READ MORE "However, we do need to learn some lessons about the future." The 73-year-old pointed out that they face the issue of attracting and keeping younger generation interested as opposed to them choosing other sources of news, such as social media. "One of the issues we face is how to engage the younger generations without ignoring those who already cherish the BBC," he explained. "We are living in a science-fiction world where...
Source: express.co.uk