KNTV NBC Nightly News With Lester Holt January 19, 2020 01:52:00
Increasing demand for coffee lead to deforestation. >> we are the tesla of coffee, right. before there was no option you could only get coffee from a bean well, now you have the option you can make a sustainable choice >> you don't expect this to fully replace the bean someday >> no. >> no, that's never been the aim the aim is to help limit the continued deforestation. >> reporter: you'll find their company in the heart of java-loving seattle, home to starbucks. >> they started this revolution in america to buy coffee. here we are on the doorsteps, coming with the next wave. ♪ >> reporter: i...
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