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Detailed text transcripts for TV channel - MSNBC - 20120122:12:25:00 - Vimarsana News

Detailed text transcripts for TV channel - MSNBC - 20120122:12:25:00

To explain that in english i believe this company uses dogs to sniff out bedbugs. for people who don't know about this service, or that you can even do this, how can they get the message across? >> the biggest thing is the branding and awareness, he doesn't need the branding, it's a service that people need when they need it. no one's going to be thinking about bedbugs unless they actually have that issue. so that means he needs to so help you up in places where they're searching which is obviously online. going for long tail key words that are like, bedbug elimination, or bedbug whatever, inf...

Detailed text transcripts for TV channel - MSNBC - 20120121:10:55:00 - Vimarsana News

Detailed text transcripts for TV channel - MSNBC - 20120121:10:55:00

For people who don't know about this service, or that you can even do this, how can they get the message across? >> the biggest thing is the branding and awareness, he doesn't need the branding, it's a service that people need when they need it. no one's going to be thinking about bedbugs unless they actually have that issue. so that means he needs to so help you up in places where they're searching which is obviously online. going for long tail key words that are like, bedbug elimination, or bedbug whatever, infestation. then taking off by the regions too. so he needs that. then he'll double ...

Detailed text transcripts for TV channel - MSNBC - 20120115:12:55:00 - Vimarsana News

Detailed text transcripts for TV channel - MSNBC - 20120115:12:55:00

Even do this, how do they get the message across? >> the biggest thing the branding and awareness. he doesn't need the branding now. he needs -- service that people need when they need it. no one will be thinking about bedbugs unless they have that issue. so that means he needs to show up in places where they are search ping which is online and going for long tail key words that are like bedbug elimination, bedbug whatever, infestation. then taking off on the regions, too. he needs that and then he will double up by having a branding. since they show up at his site then there is a good looking...