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DALBAR Study Identifies Superior Term Life Website Experiences
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MARLBOROUGH, Mass., May 11, 2021 /PRNewswire/  DALBAR recently reviewed the websites of Term Life Insurance providers and recognized those firms that offer prospective and existing policyholders an online environment that represents a superior standard of customer care.
Five Term Life insurance providers rose above the rest - Nationwide, AIG Direct, Prudential, Thrivent and Lincoln Financial Group.
Due in part to its comprehensive mix of Functionality and Behavior Centric features,
Nationwide took home the #1 overall ranking. Also offering a unique selection of tools that assist prospective term life policyholders in identifying their specific insurance needs, the firm led the rest of the pack by a significant margin on the way to earning the top spot. ....

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