online shopping: Decoding Your Online Shopping Binge: What goes behind your personalized shopping experience
At the heart of your personalized shopping experience lies an extensive collection of data points. E-commerce platforms leverage artificial intelligence and machine learning algorithms to analyze your browsing history, purchase behavior, and even the time spent on specific product pages. By scrutinizing this wealth of information, platforms can create a profile that reflects your preferences, style, and interests.
Source: indiatimes.com