Detailed text transcripts for TV channel - MSNBC - 20161211:12:44:00
They earned it by being my kids. >> right, by being cute. you're not going to do that, but you're going to look at your buyer where they are and say how do i help them? do they need more information. do they have concerns? is there something they need from me that would create value for them so that i earn the right to get to the yes? that's the first, most important point. >> we always talk about it as what problem do they have that i'm solving? not what can i offer them that i want to offer them? >> it's not about you, not about your product. it's always about the client. >> let's go to the ...
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