CNN CNN Newsroom December 13, 2013 19:26:00
>> it's the bey thing. beyonce and jay-z are the most potent music brand in the history of music. so no, we don't suspect other artists will follow the model, the carters' model, but beyonce can do this. this further differentiating beyonce's brand from everyone else. it showed that she's potent, relevant, and it showed she has the power and gravity to shock the music world by releasing a record with no advance notice. >> people are saying there's no middleman. still, there is some publicity. we're talking about it. is this the publicity, the shock of it, like wait a minute, what happened? >> ...
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